तस्मात्सर्वात्मना राजन्हरि: सर्वत्र सर्वदा ।
श्रोतव्य: कीर्तितव्यश्च स्मर्तव्यो भगवान्नृणाम् ॥
tasmāt sarvātmanā rājan hariḥ sarvatra sarvadā |
śrotavyaḥ kīrtitavyaś ca smartavyo bhagavān nṛṇām ||
(Śrīmad Bhāgavatam: 2.2.36)
“Therefore, O King, Bhagavān Hari is to be heard about, to be praised, and to be remembered by human beings always and everywhere with the full self [i.e., with full attention].”